This new Bruno Mars album, titled ‘That’s What I Like’, was inspired by the creative playfulness of Bruno’s music and dance moves. The title of this album, which is one of his recent hits, was a play on words, referencing Bruno’s inspirations from the funk, disco, soul, rock, and R&B era. The songs on the album are songs he would have ‘liked’ a lot and drew from to create his own personal style of music. By incorporating these old black and white images of musicians and animating them with the outlined gestures, I give life to their poses and represent the feeling that you get when you hear these songs.
This album promotion is Bruno’s way of paying respect and admiration to the musicians that helped form his personal musical style and performance strategies. These musicians are an extension of him. They all represent some part of his style and swag.
Objects in Motion
Objects in Motion is a unicycling and juggling club at the University of Florida. I spent an entire semester following their social media, observing their social gatherings, and researching all topics related to juggling and unicycling activities.
My research was split into three parts, each growing off the previous findings and exploring the needs and future goals for the club.
Part 1: My research poster. This poster is 30'' by 60''. I modeled the design of the poster off of a Venn Diagram, in which unicycling and juggling intersect and share commonalities. Some information found in the poster includes my primary research from observing the club and delving into their social media. It also includes secondary research, which is from articles and videos I found relating to unicycling and juggling. The visual elements are related to the law of motion, a nod to the club's name. The plus signs and circular elements referencing the positive and negative charges and molecules.
Part 2: Brand Awareness Kit. This kit includes t-shirt designs, stickers, and flyers. This kit was inspired by the club's, then, lack of awareness on campus as well as visual branding. My goal was to create a brand package that each member would get and use to spread the word out about their club, that meets every week.
Part 3: App Design. The OIM (Objects in Motion) App is a combination of social networking and wireless game playing. This design is a prototype for an application that would help solve the clubs problem of gaining new membership and advancing skill sets. This app is tailored towards the juggling community and was designed with the goal of helping jugglers communicate and improve their own skills.
Pack is a mobile application about Paynes Prairie Preserve in Gainesville, FL. This app is targeted towards children to encourage them to get outside and visit their local nature preserves. This app is a survival guide and coin-collecting game. The app features several different aspects of the preserve that visitors can do, such as camping, fishing, and star-gazing. Pack, named for its ability to help you carry around survival tools, like a backpack, and contains all the necessary steps in completing an activity in the preserve. If you choose to build a fire, it will take you step by step and when completed, you will receive Prairie Pounds, which is the points system in Pack.
This app helps solve the problem of children losing touch with the outdoors and survival techniques. By using a game with a points-based system and a message board that allows them to socialize, I have combined two aspects of current technology culture that brings children outdoors and engages them with nature, as well as brings in more visitors to the Paynes Prairie Preserve.
Aggie’s Pillows & Throws makes homemade, one-of-a-kind pillows and throws to look and feel like different types of cats. I created Aggies’ brand to be heavily involved with cat welfare and protection as well as making quality items that will bring everlasting memories and companionship.
South Lake Stage
South Lake Stage is a theater in need of a new direction. For this assignment, I was tasked with branding South Lake Stage. They had no restrictions, except that they request an image that is progressive and forward-thinking, yet accessible by the general public and attractive to those who might not normally attend plays. There is also no desire to fit into any theatre ‘mold’ or conform to industry cliches. It should present an atmosphere of creativity that matches the high quality of the theatre’s productions.
I decided for the new South Lake Stage to create a sophisticated, edgy, dark cinematic shadow theater. This theater would produce the most complex of shows that deal with the use of light and shadows. Its edginess is unique to all other theaters because of its artistic rendition of classical plays and classical style ballet shows. The shows the theater presents are based on classical poetry and literature that deal with topics such as murder, bad romance, and betrayal. These themes are highlighted in the poster for the first showing of South Lake’s rendition of “The Tell-Tale Heart”. The heavy, dramatic photography is a literal way in which the theater presents itself as a shadow theater. The copy throughout all advertising and posters will tell a story of how light and dark play off each other—without using the word “shadow”—much like the themes they present in their plays; about good and evil.
I chose a dark navy blue and a light blush pink to be symbolic of their black and white counter parts. The gray in between represents the “shadows” that come from the interaction of the light hitting the darkness. The logo is also another figurative representation of shadows. The use of abstracting the letter “S”, for South Lake, represents how the actors look in the shows when they are behind frosted glass screens.
National Wonders Stamps
This collection of stamps is based on National Wonders. For the assignment I was given three wonders: the light bulb, space shuttle, and Golden Gate Bridge. I then chose three more wonders that I felt accompanied these three in a collection. I chose baseball, blue jeans, and Arches National Park. When I looked at all six together I felt a sense of history and age. They all had a vintage quality and had been around for quite a long time. So I created a color scheme in which all the colors were muted and earth-toned. I used simple vector illustrations but incorporating detailed textures where needed.
Leave The Pack
‘Leave the Pack’ is the name I chose to illustrate an article written by Jen Christensen, from CNN. The article talks about the harmful side-effects of smoking and narrates personal struggles with smoking tobacco. I chose her article for the basis of my argument: that smoking is harmful for not only yourself but others around you. Not to be in a judgmental or ‘you must quit now’ sort of way, but to inform readers and make them question their habits. I chose to do illustrations with the graphics, because most of the images I see on smoking tobacco are extremely graphic and gross, at times. I wanted the illustrations in this editorial to be open for all to read, something children or adults could understand and spark conversations about. The full-page graphic is where the title came from. This idea that people are the cigarettes in the pack, was a way of using surrealism and irony to make the point that you must leave the “pack” or group of ‘smokers’ in order to take control of your life.